Bloody Marys at 30,000 Feet

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5 reasons why Bloody Marys
taste EVEN better at 30,000 feet

Ah, the beloved Bloody Mary, a true in-flight companion. But why, you ask? Well, science has your back! Here are five reasons why Bloody Marys and tomato juice taste especially delicious in the clouds.

1. Flavour Perception

As you soar through the sky, your taste buds are in for a wild ride. When you're high above the ground, the combination of dry cabin air and low humidity, paired with the noise of roaring engines can actually alter your perception of taste. But the rich, bold flavours of our Bloody Mary mix pop even more, making every sip a taste bud sensation.

2. Umami love

Umami, often called the fifth taste, is that savoury, mouth-watering sensation you get from things like tomatoes, anchovies, and Worcestershire sauce. Our properly spiced tomato juice packs a punch of umami, and guess what? Your umami receptors are more sensitive at altitude. So those tomato and spice notes are like an umami explosion at 30,000 feet!

3. bold taste

When you're up in the air, the cabin pressure is lower than at sea level. This decrease in pressure can cause our taste buds to be less responsive to certain flavours, but umami cuts through, making your Bloody Mary experience even more vibrant. Our tomato juice blend takes full advantage of this phenomenon to deliver a taste that's intense and unforgettable.

4. a dash of psychology

The mere anticipation of enjoying a Bloody Mary on a flight can make it taste even better! The psychology of sipping your favourite cocktail at cruising altitude can create a positive mindset that enhances your sensory experience. Designed to be the perfect in-flight companion, our Bloody Mary mix is made for a bloody good time.

5. Fresh & delicious

What sets Longbottom Bloody Mary mix and tomato juice apart? It’s made with the freshest ingredients, ensuring that every sip is a burst of flavour. The balance of ripe tomatoes, zesty spices, and quality craftsmanship is what sets this mix apart, and its fresh taste is even more pronounced in the unique in-flight environment. Add a dash of vodka for a perfect Bloody Mary or enjoy our tomato juice alcohol-free.